Copywriter

CREATIVE | JOHNSON CITY, TENNESSEE

Creative Energy is a destination agency, meaning that in addition to consistently creating internationally awarded work with clients spanning the US and abroad, we’re proud to call Johnson City, Tennessee our home, by choice.

With that comes instant access to: the Appalachian Trail; mountain bike trails (part of the MTB Project) and backpacking; world-class fly fishing, river and lake fishing; water sports as diverse as water skiing, white water rafting, kayaking, tubing; skiing and snowboarding; and endless hiking and camping; all nestled amongst a cluster of National Parks in a town that is undergoing a trend-setting renewal. Our agency culture reflects our outdoor interests.

We’re always on the lookout for those who hear the same calling.

Job Summary

The work you do demonstrates craft and elegance. We expect bold and unique thinking with a high level of maturity and strong grasp of digital.


Your ability to produce effective communications from even the most complex creative brief is critical. You will partner with art directors or work individually to develop concepts for broadcast, digital, print and design. Your creative team will work independently at times and will be given opportunity to show leadership.

Responsibilities

  • Craft core message for ads
  • Build voice to consumer for major national brands
  • Convert product facts into relevant story
  • Be a major member of award-winning creative teams
  • Create key content that drives results
  • Manage diverse portfolio of client messages
  • Participate in world-class work in a thriving agency

Desired Skills

  • A sense of humor and a passion for the work
  • Strong conceptual thinking
  • Big and unexpected ideas
  • An ability to manage time and resources efficiently
  • Degree in advertising, english or communications (portfolio school preferred)
  • 3-5 years agency experience
  • Able to present creative ideas in client meetings
  • Understanding of strategic marketing objectives
  • Attention to detail

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